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The age-old conundrum for brands – do we open stores in malls or high streets, doesn’t seem to faze Deepak Aggarwal too much since he has built a very clear location strategy for Kazo, especially since the brand has a very deep and detailed expansion plan lined up.online slots egt Open URL :j158.ccAnother trend in India is women tend to shop for their partners or male family members and find it a task to get them to come out and shop, hence they end up finding the e-retail platform convenient.online slots egt Open URL :j158.ccGroup History: Esprit is an international fashion brand that represents style and quality since 1968. Founded in San Francisco by Susie and Doug Tompkins, Esprit works on a basis of creativity and responsibility, fused with a sunny Californian attitude. Effortless style, authenticity and easy-going living are at the heart of the brand’s philosophy. These positive values shine through at every level, from the laid-back tailoring to the made-to-last quality, use of natural materials and responsible production. Esprit’s aspiration is to be the best casual fashion brand with an outstanding price-value proposition: capturing market trends and newness in colour, quality fabrics and shapes, and expressing them in the effortless, relaxed and comfortable Esprit style. Open URL :j158.cc
Take for example our store in a remote place in UP called Balrampur. Our store is – believe it or not – the only recreational centre there. People come to our store at the end of the day to relax and we are trying to build on this experience by creating activities around special days like Valentine’s Day. The ticket size is very small here.online slots egt Open URL :j158.ccChique has opened its 10th store in Forum Mall, Kolkata. Spread over a 450 sq.ft., this store gives customers, one of a kind shopping experience with cozy ambiance and superior quality merchandise.The indo-western brand started as a modest women’s wear clothing line rooted in a global aesthetic and has now expanded to sell across as a profitable retail brand in Mumbai, Delhi, Udaipur, Gurgaon and now Kolkataonline slots egt Open URL :j158.ccWith the likes of the Zaras and the H&Ms which have entered into the country, would it be right to say that fashion is becoming synonymous with western wear and that women in India are giving a cold shoulder to ethnic clothes? A walk in a mall may perhaps answer to question. Where western wear brands stand tall in malls with huge sq. ft. space, there is an undercurrent of ethnic wear brands too. Until a decade ago, ethnic wear was more or less restricted to bespoke clothing where the neighborhood masterji aka tailor had women coming to him to get suits stitched. Open URL :j158.cc
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